Pure Dance, New Zealand’s largest dance specialist for over 50 years Pure Dance specialize in top quality dance wear, particularly shoes, not costumes and gym gear. They are a family owned business, established for 50 years and only sell dance products, which they stand behind - guaranteed. Largest range of dance shoes in New Zealand You can select from the largest range of dance shoes in New Zealand and make your purchase secure in the knowledge they have been here for 50 years. Previously known as “The Ballet Barre” but, since they cover all dance styles, they have changed their name to one that captures their range and attitude "Pure Dance" - people you know and can trust with expert dance wear advice.